All Work

Uber NYC

  • Agency
  • Website Design
  • advocacy

Digital strategy to support a rapid advocacy campaign.

Uber slingshotted into what felt like a path to global domination quickly with their disruption of the transportation market. But with rapid growth can come big challenges.

In short, Uber has a perception problem. They often struggle to shed their yuppy, black car origins and be seen as a viable public transportation alternative for all socioeconomic classes. BRINK was brought in as a part of the Uber public policy team to develop a creative digital campaign targeted to New York City policymakers.

video 1
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This rapid, 3-week build demonstrates our ability to help shape advocacy stories quickly and poignantly and to develop interactive visualizations to make data more enjoyable to consume.

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UN Foundation

Hotel Congress

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