Create more brand awareness about Vantage West and its mission as a member-owned credit union.
Credit unions on the surface look similar to banks in the products they offer. The difference is the mission. How can we show, not tell, this?
Vantage West’s mission: to help our members and community thrive.
THRIVE series. We use a portion of our ad dollars to spotlight other organizations with a long-form documentary stories. These inspiring organizations in the Arizona community are thriving while putting people first, a clear parallel to what Vantage West both is and wants to encourage through its mission.